General Information

Setting prescription prices based on computerized true marketing information is a marketing strategy used by larger chains for years. The smaller chains or independent either could not afford the fees or did not have access to this information.

In the past, pricing information was acquired by phone shopping other pharmacies or customers shopping a pharmacy with a price and conveying their information to a pharmacist.

Marketing information is gathered electronically from pharmacy computer systems by the zip code. You simply use the zip code information pertaining to your area and compare it to your pricing.

We have provided this service to more than 400 pharmacies, and the average G.P. increase for cash is 1% to 3% points, overall for cash and 3RD party.  We guarantee the results.

Our service consists of, but is not limited to:

• Create unique pricing tables specific to your pharmacy system software parameters.
• Up to 2,100 drugs entities are attached to pricing tables, based on competitive information supplied by Sure-RX database.
• Price all package sizes of brand drugs and all manufactures of generic dugs using the11 digit NDC#.  Slope pricing formulas are created based on the most prescribed quantity in the Sure-Rx data file.
• WEB based Sure-Rx Data form our Server.
• Telephone Support for the term of the contract with your firm.